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Hubert Burda Media

Hubert Burda Media

In 1903, Franz Burda I laid the foundation stone in Philippsburg for a family business that is now almost 120 years old. Today it bears the name Hubert Burda Media. Just five years after the company was founded, Burda moved the company headquarters to Offenburg. His son, Senator Franz Burda, transformed the originally small three-man print shop into one of the largest printing and publishing houses in the Federal Republic of Germany. Today, the internationally active media group has around 390 media outlets in Germany and more than 110 internationally. As a visionary entrepreneur, Senator Franz Burda made a significant contribution to the German economic miracle. In the 1970s and 1980s, he continued to expand and founded new printing plants in the USA, making Burda the world's largest gravure printer during this period. His wife, Aenne Burda, also pursued ambitious international goals. Even before the fall of the Iron Curtain, "Burda Moden" was the first western magazine to be published in the USSR. The Soviet president's wife at the time, Raissa Gorbacheva, personally campaigned for it and declared: "Burda Moden is my contribution to the democratisation of women in the Soviet Union."

Following the division of the company in 1987, Hubert Burda, the current senior member of the Burda family, took over the management of the group. Since the mid-1990s, he has played a pioneering role in the development of digital business models. For example, he launched Focus magazine and numerous other successful media brands and magazines, including in the digital sector. Today, Hubert Burda Media generates more than half of its turnover in this digital sector. The media group is represented in 14 countries with around 500 media brands and employs around 10,500 people. Germany remains the creative centre of the company, with over 20 locations in the country, the most important of which are in Offenburg, Munich, Hamburg and Berlin.

Burda's history is characterised by the combination of tradition and renewal as well as a down-to-earth and cosmopolitan approach.

Key facts

Business Form

private

Legal Form

Limited partnership (Kommanditgesellschaft )

Business Sectors

Services for companies; e-commerce; travel investments in consumer-oriented digital companies

Ownership

Individual Owner

The Burda family

100%
Media Outlets
Print
Focus
Online
Focus online
Other Media Outlets

Other Print Outlets

2050; 5!-Magazin; ADAC Motorwelt; aktuell für die Frau; BABY born; BABY born surprise; bayala; Bella Sara; Benjamin Blümchen; Bibi & Tina; Bibi Blocksberg; Bummi; Bunte; Bunte Gesundheit; Bunte Quarterly; burda curvy burda easy; burda kids; burda stricken; burda style; burda style best of Bussi Bär; Chip; Chip Foto Video; Cinema; Creative Lettering; Das Haus das schmeckt!; Die Biene Maja; Die drei ??? Kids; die Schlümpfe; Dinosaurier; Dinosaurs; Dragons; einfach low carb; Eldrador Creatures; Elle; Elle Decoration; Elle Spirit; Esquire; Fit for Fun; Focus; Focus E-Bike; Focus Gesundheit; Focus Money; Focus Style; For Our Planet; Frag doch mal die Maus; Frau im Trend; Frau im Trend Wohnen und Wohlfühlen; Freizeit aktuell; Freizeit Exklusiv; Freizeit Post; Freizeit Revue; Freizeit Revue Royal; Freizeit Spass; Freundin; Gabby's Dollhouse; Garten & Wohnen Träume; GartenIdee; Gartenspaß; Gartenträume; Glubschis; Glücks Revue; Gut leben mit Diabetes; Guter Rat; Harper's Bazaar; Heidi; Horse Club; Horseland; häkeln Das MaschenMagazin; InStyle; Instyle Men; Kira Kolumna; Käpt'n Sharky; LandEdition; Lego Batman; Lego City; Lego Friends; Lego Friends - Best Friends; Lego Jurassic World; Lego Marvel; Lego Minecraft; Lego Nexo Knights; Lego Ninjago; Lego Ninjago Legacy; Lego Spider-Man; Lego Star Wars; Leo Lausemaus; Lisa; Lisa Blumen und Pflanzen; Lisa Kochen & Backen; Lisa Wohnen & Dekorieren; Lissy; Lissy Pony; Lissy Pony spezial; Lust auf Genuss; Löwenzahn - Das Magazin; Mako - einfach Meerjungfrau; Mehr für die Frau; Mein Buffet; mein kleiner schöner Garten; Mein schöner Garten; Mein schöner Garten spezial; Mein schöner Landgarten; Mein schönes Land; Meine Familie & ich; Meine gute Landküche; Mia and me; Mia and me Extra; Miraculous; my life; my life Senioren; National Geographic Kids; Neue Woche; Nur für die Frau; Ostwind; Patchwork & nähen; Patchwork Magazin; Patchwork professional; Pferd & Co; Playmobil Magazin; Playmobil Novelmore; Playmobil Pink; Prinzessin Lillifee; Prinzessin Lillifee Bastelzauber; Prinzessin Lillifee Zauberwelt; Prinzessin Mimi; Ricky Zoom; slowly veggie!; Spirit; Stream iT!; Super Illu; Super Woche; Top11; Total tierlieb!; TV Schlau; TV Spielfilm; TV Spielfilm Streaming; TV Spielfilm XXL; TV Today; Unser Sandmännchen; Was ist was - Das Magazin; Wickie und die starken Männer; Winx Club; Wohnen & Garten; Wohnen & Garten Landhaus - natürlich kreativ; Wohnen - Ideen für Ihr Zuhause; Wohnen Träume; Woozle Goozle; Yakari

Other TV Outlets

augsburg.tv; Franken Fernsehen; münchen.2; münchen.tv; RADIO 21 TV; RTL ZWEI; Sat.1 17:30 live für Bayern (Regionalfenster); TV Bayern Live; tv.ingolstadt

Other Radio Outlets

106.4 TOP FM; 80s80s Radio (nationwide); 80s80s Radio (Hamburg); 80s80s Radio (Mecklenburg-Western Pomerania); 90s90s Radio; 90s90s RADIO (SLM); 94,3 rs2 Berlin-Brandenburg; AlternativeFM; Antenne Bayern; Antenne MV; Antenne Niedersachsen; Antenne Niedersachsen 80er; Antenne Niedersachsen 90er; Antenne Niedersachsen Charts; Antenne Niedersachsen Oldie; Antenne Niedersachsen Relax; Antenne Niedersachsen Rock; Antenne NRW; apollo Radio; barba radio; BB Radio; Berliner Rundfunk 91.4; bigFM Baden-Württemberg; bigFM Rheinland-Pfalz; bigFM Saarland; BLR; Charivari Würzburg; delta radio; DIE NEUE 107.7; die neue welle; Donau 3 FM; Donau 3 FM; egoFM; egoFM (BLM); egoFM (Saxony); Energy Bremen; Energy Bremen (nationwide); FFH-Rock; Galaxy Bayern; Gong FM Regensburg; Hamburg 2; Harmony.fm; Hit Radio FFH; Hit Radio N1; Kulthitradio.nrw; LandesWelle Thüringen; Mein Lieblingsradio; N90; 4...Beat; NRW1; OLDIE ANTENNE (Saxony); Ostseewelle HIT-RADIO Hamburg/Schleswig-Holstein; Ostseewelle HITRADIO Mecklenburg-Vorpommern; Pirate Gong; planet radio; planet radio black beats; R.SA; R.SH Gold; R.SH Radio Schleswig-Holstein; RADIO 21; Radio 21 - NRWs bester ROCK'N POP; Radio 38; Radio Arabella; Radio Arabella Kult; Radio BOB!; Radio BOB!; Schleswig-Holstein; Radio Charivari Würzburg; Radio Chemnitz; Radio Chemnitz 2; Radio Dresden; Radio Erzgebirge - Wir lieben das Erzgebirge!; Radio Erzgebirge 107,7; Radio Fantasy; Radio Fantasy Classix; Radio Fantasy Lounge; Radio Galaxy Aschaffenburg; Radio Galaxy Aschaffenburg; Radio Galaxy Sachsen; Radio Gong 96; 3 München; Radio Gong 97; 1 Nürnberg; Radio Gong Würzburg; Radio Lausitz; Radio Leipzig; Radio Leipzig 2; Radio Primavera; Radio PSR; Radio SAW; Radio TEDDY; Radio Teddy (Bayern); Radio TEDDY (Berlin); Radio TEDDY (Bremen); Radio TEDDY (nationwide); Radio TEDDY (Hamburg); Radio TEDDY (Hesse); Radio TEDDY (Mecklenburg-Western Pomerania); Radio TEDDY (NRW); Radio Teddy (Saxony); Radio Zwickau; ROCKLAND (Berlin-Brandenburg); ROCKLAND (Saxony); RPR Eins; Schlagerplanet Radio (nationwide); SchlagerPlanet Radio (Saxony); SUNSHINE LIVE; sunshine live; sunshine live (Mecklenburg-western Pomerania); Sächsische Lokalradios; Radio RP1 (Rheinland-Pfälzische Rundfunk GmbH & Co. KG)

Other Online Outlets

www.2050.de; www.80s80s.de; www.90s90s.de; www.986charivari.de; www.alternativefm.de; www.antenna-bw.de; www.antenne.com; www.antenne.de; www.antenne.nrw; www.apolloradio.de; www.arabella-bayern.de; www.augsburg.tv; www.bbradio.de; www.berliner-rundfunk.de; www.bigfm.de; www.blr.de; www.brandsyoulove.de; www.bunte.de; www.burdastyle.de; www.charivari.com; www.chip.de; www.cinema.de; www.daskochrezept.de; www.deltaradio.de; www.die-neue-welle.de; www.dieneue1077.de; www.digitalpirate.de; www.donau3fm.de; www.eatbetter.de; www.efahrer.com; www.egofm.de; www.einfachbacken.de; www.einfachkochen.de; www.elle.de; www.energy.de/bremen; www.esquire.de; www.fantasy.de; www.ffh.de; www.finanzen100.de; www.fitforfun.de; www.focus-gesundheit.de; www.focus.de; www.focusbusiness.de; www.forourplanet.com; www.frankenfernsehen.tv; www.freundin.de; www.galaxy916.de; www.garten.de; www.gong971.de; www.gongfm.de; www.guter-rat.de; www.hamburg-zwei.de; www.harmonyfm.de; www.harpersbazaar.de; www.haus.de; www.hitradio-rtl.de; www.hitradion1.de; www.imsueden.de/top-fm; www.instyle.de; www.kulthitradio.de; www.landeswelle.de; www.laut.de; www.lust-auf-genuss.de; www.mainfranken24.de; www.mein-schoener-garten.de; www.meincharivari.de; www.meine-familie-und-ich.de; www.meinlieblingsradio.de; www.muenchen.tv; www.mylife.de; www.netdoktor.de; www.netmoms.de; www.newsaktuell.de; www.nrw1.de; www.oldie-antenne.de; www.ostseewelle.de; www.planetradio.de; www.presseportal.de; www.prima-sonntag.de; www.primavera24.de; www.radio21.de; www.radio21.de/nrw; www.radio38.de; www.radioarabella.de; www.radiobob.de; www.radiochemnitz.de; www.radiodresden.de; www.radioerzgebirge.de; www.radiof.de; www.radiogalaxy.de; www.radiogong.com; www.radiogong.de; www.radiolausitz.de; www.radioleipzig.de; www.radiopsr.de; www.radiosaw.de; www.radioteddy.de; www.radiozwickau.de; www.regenbogen.de; www.rockantenne.de; www.rockland.fm www.rpr1.de; www.rs2.de; www.rsa-sachsen.de; www.rsh.de; www.rtl2.de; www.sat1.de/serien/regional-bayern; www.schlagerplanetradio.com; www.senseofhome.de; www.slowlyveggie.de; www.so-stadt.de/so-koeln; www.streampicker.de; www.sunshine-live.de; www.superillu.de; www.top-fm.de; www.tvbayernlive.de; www.tvspielfilm.de; www.tvtoday.de; www.weather.com/de; www.webradio.de; www.wirunternehmenmedien.de; www.wohnen-magazin.de; www.wohnen-und-garten.de

Facts

Media Business

Radio & TV

Burda Broadcast Media GmbH & Co. KG (100%)

Publishing

Bunte Entertainment Verlag GmbH (100%)

Printing

Burda Druck GmbH (100%)

Real Estate

ROSEA Grundstücks-Vermietungsgesellschaft mbH & Co. Objekt BURDA Medien Park KG (100%)

Media companies & agencies

Burda Studios GmbH (100%)

Services, Sales & Logistics

Abonnenten Service Center GmbH (100%)

Business

Tourism

Freedreams GmbH (100%)

Distribution of goods / shops

Cyberport GmbH (100%)

Other

Hubert Burda Media Holding Kommanditgesellschaft (100%)

Miscellaneous

CyberSolutions GmbH (100%)

Publishers

BURDAFORWARD ITALIA S.R.L. (Italy, 100%)

Printing company

BURDA DRUCK FRANCE SAS (France, 100%)

Media companies & agencies

Blue Ocean Entertainment Espana S. L. (Spain, 100%, indirect shareholding of New Work SE)

Services, distribution & logistics

Mirabo AG (Switzerland, 100%)

Services, Distribution & Logistics

Lifestyle HK Limited (Hong Kong/China, 100%)

Tourism

HolidayCheck AG (Switzerland, 100%, indirect shareholding of HolidayCheck Group AG)

Other

Burda (Thailand) Co, Ltd (Thailand, 100%)

General Information

Founding Year

1903

Affiliated Interests Founder

Franz Burda I.

born in Offenburg in 1873 and came from a modest family. His father, a hat walker from Eastern Bohemia, died young, so Franz began an apprenticeship as a printer at the age of 14. After successfully completing his journeyman's examination in 1891, he worked for seven years as a so-called Schweizerdegen, which meant printer and typesetter. At the age of 25, he left Offenburg and found a job in Otto Pröttel's print shop in Philippsburg. When Otto Pröttel died three years later, Franz married his widow Karoline Pröttel and took over the print shop.
In 1903, the Philippsburg newspaper operated under the name ‘Druck und Verlag Franz Burda.’ However, business was not going well and Burda had to file for insolvency in 1907. The following year, 1908, the 24-year-old decided to try his luck again in his home town of Offenburg. In a rear building at Gerberstrasse 16, he set up his first print shop in Offenburg on an area measuring four by eight metres. His start-up capital consisted of two printing presses from Philippsburg: a platen press and a high-speed press from Koenig & Bauer, which he had acquired in 1897.
As a small businessman and father of a large family with nine children, Franz Burda I was constantly confronted with financial difficulties. Nevertheless, he did not allow his zest for life to diminish. Humour and music were the best ways for him to face the challenges of everyday life.
Despite his optimistic attitude, even the always cheerful Franz Burda had to realise that business in Philippsburg was extremely poor. The small town offered little chance of survival for a small print shop. A four-page local newsletter was published twice a week, mainly containing official news. However, there was hardly any demand for other print jobs. What's more, the small town was not even supplied with electricity, so the flywheel of the printing press had to be operated by hand. Franz Burda's mother Josefine and his father took turns feeding the paper and adjusting the printing and inking rollers.
Franz Burda I died in 1926 and the company passed into the hands of his son, Franz Burda II. He formed the Burda publishing house, from which the media group Hubert Burda Media developed in the post-war decades.

Employees

10,500 (2022)

Contact

Hubert Burda Media Holding Kommanditgesellschaft

Arabellastraße 23

81925 München

Deutschland

 

Telefon: +49 / 89 / 9250-0

E-Mail: info@hubert-burda-media.com

Webseite: www.burda.com

Tax/ ID Number

DE142540677

Financial Information

Revenue (Financial Data/ Optional)

€ 2.921,3 Mio. (2022) / USD 3.075 Mio.

Operating Profit (in Mill. $)

Missing Data

Advertising (in % of total funding)

Missing Data

Management

Executive Board

Philipp Welte

is Managing Director of FOCUS Magazin Verlag GmbH and a member of the Management Board of Hubert Burda Media. After studying political science and empirical cultural studies at the Eberhard Karls University in Tübingen, the trained daily newspaper journalist worked as a freelance journalist until 1992, when he moved to Leipzig during the start-up phase of the public broadcaster MDR. In 1994, he joined Hubert Burda Media as Head of Communications, where he took over responsibility for Bunte as Publishing Director at the end of 1998. In this role, he launched the German InStyle in 1999 as the world's first licence for the successful US brand and founded the Burda People Group, which also included the entertainment unit STARnetONE in Berlin, which is responsible for the production of Bambi, the most important European media award, among other things. At the end of 2006, Welte moved to Axel Springer, where he became CEO of Bild T-Online AG in 2007 and in this role took over responsibility for today's Bild.de. At the beginning of 2008, the media group appointed him Chief Marketing Officer and left him in charge of the emerging multi-channel marketer Axel Springer Media Impact. At the end of 2008, he was appointed to the Executive Board of Hubert Burda Media, where he has been responsible for the Group's national publishing business ever since.

Supervisory Board

Dr Paul-Bernhard Kallen

has been Chairman of the Administrative Board since 2017. He has been CEO of Burda from 2010 to 2021 and a member of the Burda Executive Board since 1999, where he is responsible in particular for building up the digital businesses and the international publishing business. In 1996, he joined the Burda Group as Managing Director of several subsidiaries. From 1988 to 1996, Dr Kallen worked as a consultant at McKinsey & Co, the last three years of which as a partner. From 1986 to 1988, he was assistant to the CEO of PHW AG, a mechanical and plant engineering company. He holds a degree in economics from the University of Bonn and a doctorate in economics from the University of Cologne.

Other Influential People

Manuela Kampp-Wirtz

managing director of FOCUS Magazin Verlag GmbH. From 1995 to 2001, the communications scientist worked for MVG Medienverlagsgesellschaft, among other things as advertising manager for brands such as Cosmopolitan, Joy and Shape. She then moved to Condé Nast as advertising manager for Vogue before joining the Burda People Group as head of sales and marketing in 2008. There she is responsible for the titles Bunte and Instyle, among others. After another change at Condé Nast, Kampp-Wirtz returned to Burda in 2012, first as managing director of the Burda Style Group, then, from 2021, as Chief Publishing Officer. She is strategically responsible for brands and products in the areas of news, fashion, lifestyle, food and TV.

Further Information

Headlines

Neue alte Verhältnisse bei Hubert Burda Media, Medieninsider, 2024, accessed on 05.06.2024

Active Transparency

company/channel informs proactively and comprehensively about its ownership, data is constantly updated and easily verifiable

4 ♥

Meta Data

The shareholdings and financial data of Hubert Burda Media are based on the consolidated financial statements for the financial year 1 January 2021 to 31 December 2021 of Hubert Burda Media Holding Kommanditgesellschaft. This is the current consolidated financial statement or the last balance sheet that the company has published in the Federal Gazette. More recent data is not available there. It may therefore be the case that individual current holdings listed are missing or that holdings listed have already been sold or liquidated. Information on profits and advertising revenue for 2022 is not available.
In addition to Germany, Hubert Burda Media is represented in Austria, the Czech Republic, Denmark, France, Hong Kong / China, India, Malaysia, Poland, Singapore, Sweden, Switzerland, Thailand, the United Kingdom and the United States of America with media and media brands. The list is very extensive and not always limited to individual countries or to individual publication channels (print, online, radio, TV). To simplify matters, all media and media brands are listed here: Andy's Amazing Adventures, Apetit, Architecture + Design, Asia Spa, Augment, Augustman, BBC Countryfile, BBC Easy Cook, BBC Focus, BBC Gardeners World, BBC Good Food, BBC History, BBC Music, BBC Sky at Night, BBC Wildlife, BikeRadar, Cardmaking and Papercraft, CBeebies, CBeebies Art, CBeebies Special, Clangers, Cross Stitch Crazy, Cross Stitch Gold, Cuisine d'Ici, Cycling Plus, CyclingNews, Discover India, Discover TV, Esprit d'Ici, Essential Kitchen & Bathroom Business, Essential Kitchen Bathroom Bedroom, Gardens Illustrated, Girl Talk, Girl Talk Art, Glamour, Hello!, Hey Duggee, History Revealed, Hitched.co.uk, Homes & Antiques, HomeStyle, Horoscope, Horrible Histories, In The Moment, Jardin d'Ici, Jewellery Maker, Joy, Junior, Katka, KBBdaily.com, Kreativ Strik, Land Love, Le Nouveau Détective, Lego Friends, Lifestyle Asia, Love Crochet, Love Knitting for Baby, Love Patchwork & Quilting, MadeForMums, Marianne, Marianne Bydlení, Marie Claire, Match of the Day, Mega, Moje Gotowanie, Moje Zahrádka, Mollie Makes, Mountain Bike UK, National Geographic, Na še krásná Zahrada, Nutracheck, Náš útulný byt, Octonauts, Olive, Papercraft Inspirations, Perfect Wedding, PIN Prestige, Pošli Recept!, Prestige, Procycling, Project Calm, Przyslij Przepis, Quick Cards Made Easy, Radio Times, Radio Times Festival, RadioTimes.com, Saveurs, Sewing Quarter, Simply Crochet, Simply Knitting, Simply Sewing, Svét Ženy, Swashbuckle, The Knitter, The Recommended, The World of Cross Stitching, The Yarn Loop, Today's Quilter, Tom Press, Top Gear, Top of the Pops, Toybox, Travel + Leisure, Travel+Leisure Weddings & Honeymoon, Urban Cyclist, What Mountain Bike, Who Do You Think You Are, You & Your Wedding, Your Home, 220 Triathlon.

Sources

Das Unternehmen (2024), Hubert Burda Media, accessed on 20.05.2024

Documents

Burda-Konzern: Rundfunkbeteiligungen
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